Matching Dell.pdf Hot!

The case study, famously authored by professors at Harvard Business School (Jan Rivkin and others), captures a pivotal moment in computing history. It dissects how Dell Computer Corporation, under the leadership of Michael Dell, disrupted the traditional "indirect" model of the computer industry and forced industry giants like IBM, Hewlett-Packard (HP), and Comstellation to scramble for survival.

This is the section of the case study that usually sparks the most heated debate in business classrooms. The "Giants" (Compaq, IBM Matching Dell.pdf

The industry was dominated by the "Gang of Four": IBM, HP, Compaq, and sometimes Digital Equipment Corporation (DEC). These companies operated on an . They manufactured computers, sold them in bulk to distributors and resellers, who then sold them to retailers, who finally sold them to consumers. The case study, famously authored by professors at